The Caponi Express
On-Demand Courses and Nerdery
All products
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The "Gonna Need A Bigger Melon" Subscription
BundleThe Subscription: Get all the classes - get new classes as they become available (long & short, sales, leadership, history, etc. Oh, and I'll be your friend. Just kidding. Kinda. I mean, with the sub, you can reach out any time with questions.
$171 / 12 months
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MESSAGING & POSITIONING: Turn Transparency Into Your Revenue Superpower
CourseIn this program, we’ll explore the true definition, power, and application of transparency. We'll then explore simple ways to optimize your positioning and messaging for the buying brain.
$149
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PROSPECTING: Clinical Empathy for the Executive Prospect
CourseHave you ever seen the inbox of an executive? Do you know how to stand out like a beacon in the night? In this course, I'll take you through it, helping you develop clinical empathy for the executive inbox.
$119
Say What?
Quotes from leaders...
MIKE CABOT
Todd's approach to being real and transparent is SO refreshing as a sales strategy. Not only is this the right way to behave as a human being, but it's also a much more effective way to sell.
1. I have seen both measurable and anecdotal results with my teams immediately following his training.
2. Todd is just a great guy and someone you want to spend time with.
3. Todd is a credible trainer and speaker because he has done the job and brings relevant stories and examples to the table.
I would work with Todd 10 out of 10 times.
VINCE PANOZZO
Todd is easy to work with and a great human. I've been lucky enough to partner with Todd on bespoke sessions at multiple companies. What's incredible about Todd is that you can give him a few ideas for a session and he creates an entire framework with engaging, impactful content. Everyone walks away from sessions feeling like they learned a ton and laughed a lot. There are piles of sales methodologies and Todd is the only person I know who is talking about authentic, transparent sales.
RICH NIESET
We had Todd present his transparency sales workshop for several hours this past summer. Our team is pretty diverse from young salespeople to grizzly veterans, well maybe not so grizzly but definitely veterans. The transparent approach resonated across the board, and Todd's presentation style is fun and engaging. We were not an "easy" room, but everyone walked away impressed and with some new moves to try right away. Roll forward months afterward, we are still talking about how we inject transparency into our client interactions. It is a positive differentiator for our team. I hope our competitors never hire Todd!
JIMMY SPEYER
Working with Todd was fun, engaging, informative and (most importantly) hugely impactful. Our team left with a clear understanding of why and HOW to execute transparent discovery, discussion and negotiation. We now bake the ‘levers’ of trading directly into our pricing and it’s has create a huge improvement in our overall business outcomes (via bigger deals with less discounting). I have had the chance to work with Todd at two separate organizations and I would continue to bring him anywhere I go. You should too!